John Force, Greg Biffle, and Carl Edwards in eBay Celebrity Auction‏

by 4ever3 on Oct 23, 2007 11:32 PM EDT Comment 0 comments

I don't usually like promoting eBay related stuff on my site, but this is worth posting and I urge all of you bloggers out there to copy this in its entirety and place it on your site (no need to give reference to me either - the cause outweighs any the form of plagiarism in my opinion), or link to it, or if you are not a blogger then email the links to your friends.

I was recently contacted by a representative of the Ford Motor Company to see if I would be willing to promote their 'Warriors in Pink' campaign, and after reading what he had to say, I am.

Warriors In Pink

This year's Warriors In Pink campaign has enlisted celebrities to join Ford in the fight against breast cancer by signing and decorating mini Warriors in Pink 1/18th scale model Mustangs to be auctioned off on eBay for breast cancer research with all proceeds benefiting Susan G. Komen for the Cure.

For more info on the auction, which ends on Oct.25th, go to www.ebay.com/warriorsinpink.

In addition to Greg Biffle and Carl Edwards being involved in this other celebrities include:

David Arquette
Courteney Cox

Kelly Clarkson

Toby Keith
Richard Simmons
Cast of General Hospital
Cast of Young & The Restless
Cast of Grey's Anatomy
Cast of Desperate Housewives
Cast of Brothers and Sisters
Cast of House
Laurie Force, wife of NHRA racer John Force, mother of Ashley, Brittany and Courtney
Ashley Force, driver of the Castrol GTX Ford Mustang Funny Car (her decorated Mustang is pictured)
Brittany Force, driver of the Brand Source Super Comp dragster
Courtney Force, driver of the Brand Source Super Comp dragster

Ford has supported Komen for the Cure for 13 years and has dedicated more than $90 million in cash and in-kind donations to save lives and help end breast cancer forever.

"Ford has been a long-standing supporter of Komen for the Cure and this year we’ve designed a special product to help raise awareness and find a cure for breast cancer," said Connie Fontaine, Ford Customer Experience Manager. "The celebrity signed and decorated Mini-Mustang charity auction allows fans to bid on a collector’s item signed by their favorite celebrities and also help in the fight against breast cancer."

Each mini-Mustang is a 1/18th scale replica of the Ford Mustang GT specially designed to replicate the 2008 Mustang with Warriors in Pink package, which was launched earlier this year. Produced in a limited edition of 2,500 units, the Mustang with Warriors in Pink package is the first-ever Ford vehicle designed exclusively in support of Komen for the Cure and is currently available for consumers at their local Ford dealer. Ford's goal is to donate more than half a million dollars to Komen for the Cure through these sales in addition to other fundraising efforts.

Available on V-6 Premium Array Coupe or Convertible models, the Mustang with Warriors in Pink package includes a pink ribbon and Pony fender badge, pink Mustang rocker tape striping, charcoal leather trimmed seats with pink stitching, aluminum-spoke steering wheel with pink stitching and charcoal floormats with pink ribbon and contrast stitching. The Mustang with Warriors in Pink package, which includes the Mustang Pony package, will be available in three colors to please the spirits of all Warriors: black, metallic silver and performance white.

Launched in 2006, the Ford Warriors in Pink campaign recognizes the strength and courage it takes to deal with the everyday challenges of fighting breast cancer. The Warriors in Pink collection of apparel for men and women feature important symbols signifying the message of hope, strength and unity in the commitment to the fight against breast cancer. All apparel is available on Fordcares.com and 100 percent of net proceeds will be donated to Komen for the Cure. Last year, the line of apparel generated more than $1.1 million in sales, with all net proceeds going to Komen for the Cure.

About Susan G. Komen for the Cure
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, we have invested nearly $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-800 I’M AWARE.

About Kompolt
The original online auction agency, Kompolt (www.kompolt.com) is the highly regarded marketing agency that concentrates on promoting brands and building brand trust through high-profile, high-value charity auctions through the eBay Giving Works program, powered by MissionFish. Non-profits, agencies, and top brands turn to Kompolt to design, create and manage the eCommerce segments of their Cause Marketing and other promotional campaigns.

About Ford
Ford Motor CompanyFord Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles in 200 markets across six continents. With about 260,000 employees and about 100 plants worldwide, the company’s core and affiliated automotive brands include Ford, Jaguar, Land Rover, Lincoln, Mercury, Volvo and Mazda. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.fordvehicles.com.

Photo Credits: Ford Motor Company (decorated mini-mustang pictured is Ashley Force's)

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