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Kyle Busch Loses Truck Sponsor Miccosukee But May Have Replacement In Helluva Good

2009_20ncwts_2051_20truck_medium

2009 No. 51 Miccosukee Resorts Toyota driven by Kyle Busch via nascar-assets.americaneagle.com Credit: Getty Images for NASCAR


Last night I was surfing the web looking for a little bit of this and a little bit of that dealing with NASCAR and I came across the story about Danica running in the Daytona Nationwide race and I came across the story of Kyle Busch losing his primary sponsor for his Truck team.  I couldn't write about both as I didn't have the time so I wrote about Danica because it was more time sensitive, so tonight its Kyle's turn.

Just before Christmas Kyle announced his plans to become a NASCAR Camping World Truck owner fielding two trucks with himself as one of the drivers with Miccosukee as his sponsor and Tayler Malsam as the other driver with Talking Rain as his sponsor for an "undetermined number of races" with hope of fielding a third team in the near future for 2008 Truck Champ Johnny Benson.

Miccosukee has since re-evaluated their budget for this year and has gone into cost cutting measures to save the Tribe money and has opted out of sponsoring Kyle's truck.

Where does this leave Kyle?  He is still committed to running a full schedule and has said that he is currently in negotiations with another potential sponsor and that an announcement should come either Monday or Tuesday.

Well Monday is almost over and there has been no announcement but if you look at the entry list for the racethis weekend Kyle's sponsor is listed as 'Helluva Good'.

Could Helluva Good be Kyle's new sponsor?  At least for this race anyway, I don't know about the rest of the season but if this is any indication look for the announcement to come sometime on Tuesday.

Even Bob Pockrass Twittered about this tonight: "Don't think it's been announced, but truck entry list shows @kylebuschtruck sponsor as Heluva Good for Daytona. #nascar"

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Kyle is running the full truck schedule? I thought he was scaling back?

"It took twenty five years to get there, and they did it in championship style" - Van Miller 1/20/91.

by Michael_Necci on Feb 9, 2010 11:18 AM EST reply actions  

Scaling Back

He’s scaling back his Nationwide participation…running FT in trucks instead of NW. Truck series is about 10 races shorter than Nationwide as well…

by NascarPoolsOnline on Feb 9, 2010 11:42 AM EST reply actions  

Actually...

I thot I read he wasn’t running the full sched, but splitting time in the truck with another driver? Either way…he’s definitely scaling back his overall sched, and I think that will mean better results on Sundays (and the occasional Saturday night).

by NascarPoolsOnline on Feb 9, 2010 11:44 AM EST reply actions  

I was just about to post that

Bad pick Peyton "Regular Season" Manning!!!

by Athletic on Feb 9, 2010 12:27 PM EST reply actions  

It’s Brian Ickler. Busch will run about 18-20 races, Ickler the rest. Heluva Good is the new sponsor for Busch. Not sure if it’s just for Daytona or for the rest of the year.

by Troy J. on Feb 9, 2010 12:53 PM EST reply actions  

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